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Illustration for news: "Software Registration in the Ministry of Digitalization. Support for IT startups and companies": master class by Andrey Nikulkin

"Software Registration in the Ministry of Digitalization. Support for IT startups and companies": master class by Andrey Nikulkin

In this volatile world, it's best to keep your finger on the pulse. Today we talked about how to register software with the Ministry of Digitalization

Illustration for news: ALL WE NEED IS LOVE: What modern marketing is built on

ALL WE NEED IS LOVE: What modern marketing is built on

Most consumer decisions are based on emotions: we buy not a new phone, but a burst of endorphins from owning a cool gadget. Marketers are aware of this and are constantly restructuring communications to the user's request. Of course, those who are set for progressive growth and development. Igor Korneev, Associate Professor of the Department of Economics and Management at MIRBIS, told how marketing strategies evolve and what a true professional builds his approaches on as part of a master class “Communications, or Marriage of Arrangement” organized by the Entrepreneurs Club of the HSE Faculty of Computer Science.

Illustration for news: "Game development – what you need to know in order for the project to be protected": master class by Kirill Obedin

"Game development – what you need to know in order for the project to be protected": master class by Kirill Obedin

On October 21, a master class on the protection of intellectual property in the development of games was held from the managing partner of the patent law bureau "Obedin and Partners"